If everyone just does their share – it helps all of us

| December 10, 2020

The words “sharing” and “caring” are as commonplace with the holiday season as Santa Claus, reindeer and pecan pie. (well, maybe two of those three for most folks!) If there was ever a year where those words need to be more than just words, 2020 is certainly as much of a poster child as a snowman sporting a corncob pipe and top hat. Whether it’s our co-workers, family, friends or neighbors, if everyone just did a small something for someone else, our community would be an even better place to live than it is now.

This is also true when we talk about shopping locally and supporting locally owned businesses. Amy Crown, executive director of the Coshocton County Chamber of Commerce, said in the December edition of the Chamber newsletter, “If each one of us in the community committed to spending $100 locally think what that would do for our economy.”

What if everyone spent some money at a Main Street store, one of the wonderful shops in Roscoe Village, supported a local business in West Lafayette or Warsaw or in the Downtowner Plaza, on Second Street or anywhere in Coshocton County! When you start thinking about where you could spend some money to complete your Christmas list, you really don’t have to think too hard.

You might just find a quaint shop or a hidden gem that you didn’t know existed – or, if you did – you didn’t know that they had this or that particular hard to find item. The possibilities are indeed endless – and while I could make a solid effort at listing a few dozen, I would certainly miss some and I don’t want to do that. But what is the one item that you could literally pick up at any local business that would help this year? A gift certificate. I am sure that most local businesses will fill one out for any amount – up to and probably even exceeding $100 if you wanted to!

For many, if not most, of our locally owned businesses it’s been a very challenging and difficult year. Let’s help them out this holiday season and into 2021. The research shows that a dollar spent locally turns over multiple times in a community and that is a positive thing!

The big question this week is – will the Buckeyes be able to play against TTUN and if all goes well, in the BIG championship game? I believe that, if needed, the conference will simply alter the rules so that the Buckeyes will be able to play and keep their chances of making the playoff a reality.

Despite almost blowing a more than 20-point lead, the Browns made a statement on Sunday against the Titans and it is possible that Browns fans could see something almost as rare as Rudolph’s red nose on a foggy Christmas Eve – the playoffs. Mayfield is the quarterback that the Browns have needed. With a solid supporting cast, this group of Browns could make a run. But let’s not get ahead of ourselves. There is that unnamed and undefeated team to the east.

Category: Mark's Musings

About the Author ()

Mark Fortune, along with his wife Nancy, is the former owner and founder of The Coshocton County Beacon, the highest circulated newspaper in Coshocton County. He has over 40 years in the publishing business with sales, marketing, and journalism experience. After selling The Beacon to the AloNovus Corp., in January 2020, Mark has been a Business Development Strategist with the company. They publish a network of weekly news publications with almost a half million distribution weekly, a quarterly tourism magazine and a digital division. Mark enjoys history, and has a passion for genealogy, currently researching and discovering his Fortune ancestry. He and his wife Nancy live on a small farm outside of Coshocton.

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